2023:
Continuing Our Impact
A Message from Austin Scee,
Board Chair and Founder
In 1997, I was matched with Mike Gandy Auzenne (pictured top left in the PowerUP hat) through the Big Brothers Big Sisters program in Atlanta. I immediately saw a spark in Mike, and I eagerly began imparting the values my father had instilled in me, and I told him he could achieve whatever he set his mind to.
I was fortunate enough to be able to stay close to Mike despite moving away after two short years with him in Atlanta. He went to class with me in business school, met my friends in New York, and I helped him set and achieve goals in high school after a bumpy start.
Mike went from the projects in Atlanta to Colgate, then to Wall Street where he endured long hours, stress, and heavy workloads. After three promotions, he applied to business school. Months after Mike submitted his applications, I received a call from the head of admissions at Harvard Business School (HBS). She told me Mike’s admissions essay about our relationship, and the obstacles he had overcome had the admissions department and faculty in tears. She told me that Mike was their number one candidate that year! Thinking about it still gives me goosebumps.
Mike graduated in 2016, which was also my 15 year reunion. So, we were on campus together again. The administration encouraged us to think about what we could do to help change the world based on our experience together. Six months later, PowerUP was born.
Our mission was to build a scalable model to deliver the essence of what Mike got from me to boys and girls who weren’t born lucky. We determined the ‘secret sauce’ was a combination of core values, an expectation that he should aim high in life, and access to people, ideas and opportunities.
With that mission in mind, I had a eureka moment when my wife signed our son up for a karate camp to get him out of the house during his winter break. The instructor sat a group of elementary school children down to start the camp and laid down the rules of his dojo. His rules boiled down to self-regulation, resilience and respect. He went on to say he expected his students to live these values at home and in school as well.
He was an authority figure who taught these values through martial arts for a living. He was already allowing disadvantaged children to train for free, but he could barely afford to pay the rent for his studio.
I funded the first class of students myself to test the model. Our instructor’s business improved, and parents and teachers raved about the positive impact we had on our students. We were convinced the model worked. So, we raised money from family and friends and set out to build a process-oriented business with strong data systems that would allow us to scale rapidly.
I’m proud to say we hit a major milestone in 2023, serving 1,000 disadvantaged, at-risk and special needs children. We systematically track attendance, belt rank progression, and survey results, allowing us to measure improvements in self-regulation. We are making a measurable impact on our scholars’ lives!
The next milestone for PowerUP is to serve 10,000 children. I measure success by the goosebump inspiring stories we make possible. I hope you’ll join us on our journey and make a contribution.
Our mission is to help disadvantaged and special needs kids thrive by teaching core values through high quality martial arts mentorship.
Thanks to the incredible generosity and commitment of our donors and supporters, in 2023 we surpassed our goal, serving over 1,000 students, making a substantial impact on the lives of young individuals in need.
Through your support, we strengthened our ties with partners such as Boys and Girls Clubs, YMCA, KIPP Metro Atlanta as well as five Title One schools, extending our programs to those who need it most. We also established partnerships with the Atlanta Mayor’s Office and prominent Atlanta-based corporations such as Inspire Brands, the owner of Dunkin’ Donuts, Arby’s, Buffalo Wild Wings and other restaurant chains.
In 2023, PowerUP embarked on a mission to enroll 650 students by the end of the year, a substantial increase from the 450 students served in 2022. Through concerted efforts and program development, we successfully surpassed our goal, reaching a total of 1,055 students. This impressive growth not only demonstrates a significant expansion compared to our 2021 student count of 150 but also sets the stage for further advancement. As we look ahead to 2024, our commitment to expansion remains unwavering, with ambitious plans to extend our reach and impact even more young lives in the coming year.
What PowerUP Families Say
We survey our students when they begin with PowerUP, and the results reveal some concerning statistics: 60% of parents share that their children struggle with focus, and 44% express worry about restlessness and overactivity. Additionally, 2 out of every 5 students shared that they are fearful, lack confidence, or are being picked on. These figures emphasize the pervasive need for our program.
An impressive 90% of students report improved focus, a sense of peace and confidence, and our students are better equipped to handle being picked on, all after just a month of PowerUP classes!
PowerUP is a Data Company
We have built PowerUP from the start to be a trusted steward of data about our students. We need to know who our students are, how they are progressing, and what impact our martial arts programs are having on their SELF-REGULATION, RESILIENCE and RESPECT.
When you support PowerUP Scholarship Fund you support much more than a child in a martial arts class. You support parents who receive a helping hand in molding that child into a well adjusted adult. You support local business owners in the instructors who are giving back to their community. You support a scalable model that can reach into any neighborhood and have an immediate impact.
When you support PowerUP you support the foundation needed to build a successful future.
Join us on our journey, and help us grow to 1,500 scholars in 2024 and to raise $900,000 in support of our mission!